Media Message Templates : https://developers.facebook.com/docs/whatsapp/api/messages/message-templates/media-message-templates/ It has two components: header and body, which can contain the following: text, currency, date_time, image, document (only pdf), video Interactive Message Templates : https://developers.facebook.com/docs/whatsapp/api/messages/message-templates/interactive-message-templates It extends the Media Message Template to include a third component called button. Allows a maximum 3 quick reply buttons per message, and 2 call-to-action buttons (phone/website, one each)