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Optimize ads with Meta Conversions API: Smarter tracking, better results 🚀

Connect your Meta Business account to respond.io and use the Meta Conversions API to:
Track conversions
 from Meta apps like Facebook and Instagram.
Create Workflows
 based on Meta ad interactions.
Send event data
 back to Meta for performance tracking and optimization.
This integration helps you optimize your ads for higher-quality leads and improved ad performance.
Connect and manage Meta accounts for better ad tracking 
You can now connect and manage your Meta accounts under Settings > Integrations
. This supports the click-to-chat ads
 Workflow Trigger and the new Send Conversions API Event
 Workflow Step.
Easily track which Meta ads lead to conversions and automatically send interaction data back to Meta for optimized campaign performance.
Learn more
Send Meta Conversions API events with Workflows 
We’ve added a new Workflow Step: Send Conversions API Event
. With this, you can send Purchase
 or Lead Generated
 events directly to Meta when leads convert, allowing you to:
Trigger personalized Workflows
 when customers interact with your Meta ads.
Gain real-time insights
 into ad performance and customer engagement.
Learn more