Business Problem:
  • Business wants to automatically add contacts that have filled a Facebook Lead Ad Form to the respond.io platform so that interested customers can be addressed immediately.
Pain Points:
  • Business is potentially losing customers because they are unaware of new leads from Facebook Ad Forms.
  • The process of adding contacts that have filled a Facebook Lead Ad Form is not automatic and requires manual import which causes delay in response from business to customer.
Context:
  • Business automation where contacts are created in Respond.io when they fill out a Facebook Lead Ads Form.